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If you haven't registered for the GCA Workshop & Retreat, but want access to the recordings, you can do so here.

How Resilience Helped Me As An Entrepreneur

• Marcus Bullock, CEO/Founder, Flikshop
• Marcus will talk about his journey as an entrepreneur, the top 3 lessons learned, and how others canleverage their darkest moments to find resilience along the entrepreneurial and intrapreneurial journey.
• For the slides from this session, click here.

Marketing to a Multicultural Consumer

• Alexis Kerr, Vice President, Mahogany Brand, Hallmark
• Alexis will bring her expertise to bear as members of the GCA reimagine customer/buyer engagement, industry trends, and branding through a lens of equity, multicultural engagement and inclusion. We are living and building businesses in the connection economy. We are also in a season of business where consumers are looking for representation and belonging as it pertains to the brands they patron, recommend, and in consumer spending overall. Alexis will share how she sees the future of work and business being tied to companies and brands that intentionally curate deep, meaningful, and authentic trust relationships with multicultural consumers and brands. How is supplier diversity critical in today's landscape? Why will those who are slow adopters in this space run the risk of becoming irrelevant and potentially obsolete.

The Way We See It: A Discussion with Current Associate Members & Suppliers

• Panelists:
  • Gail Anderson, Account Manager, UPC Displays (gail@upcdisplays.com)
  • Michele Pistone, Marketing Manager, Neenah Paper (michele.pistone@neenah.com)
  • Dave Robbins, Senior Vice President of Sales, Ecological Fibers (drobbins@ecofibers.com)
  • Phil St. Germain, JS McCarthy Printers (pstgermain@jsmccarthy.com)
  • Moderated by Kim Shannon, Neenah Paper (kim.shannon@neenah.com)and Dan Deardorff, Ecological Fibers (ddeardorff@ecofibers.com)
• The GCA Associate members are always there to support the membership with products, services and ideas to make your business run smoother. In this session representatives from Ecological Fibers, Neenah Paper, and UPC Displays will answer your questions about market trends, sustainability and how to survive and thrive in these crazy times.

Buyers: How to work with them and grow your business

• Amy Loewenberg, Relations & Partnership Development Manager, Emerald Expositions
• The relationships that we make can last a lifetime! It is so important to seek out, form and maintain the relationships you need with the Buyers and Retail Partners that you want to do business with. Amy will share her insights on how best to identify, work with and build the relationships that will be long lasting and mutually beneficial for both of you… and what could be better than that?

*Noted co-located with SF NOW Update  

• Patti Stracher-Lee & Nora Weiser
• GCA is excited to bring *Noted: The Greeting Card Expo back to the real world…AND…tobe co-locating with SF Now, NY Now’s first foray into a west coast market. Join GCA Executive Director, Nora Weiser, and Patti Stracher-Lee of SF Now to learn more about this unique event and how you can be a part of it, April 28 & 29, 2022 in San Francisco, CA!